Royal Pizza Catering

Lasagna & Salads For All

When a client says, "We want to sell lasagnas to every business in Edmonton," we're immediately intrigued. That's sort of how we started working with Royal Pizza, developing a new catering menu to promote a new selection of pasta-pan lunch items to businesses.  

Our work involved creating a direct mail piece that was delivered as unaddressed admail by Canada Post to every business in Edmonton. We coordinated the photography with Darren Greenwood Photography, and spent a half-day on location at the restaurant shooting the catering menu items. The final piece was printed by McCallumn Printing and they coordinated the mailing component. 


Back at the Nik, we also helped Royal Pizza get their website updated with the new category of menu items and adjusted their Google Analytics, so they could track web activity on the lunch launch. Just so you know, we can safely say they're still making it great over there. (And we have the very tight belts to prove it...)   

MARL Tech Goes To Vegas

Over the course of the summer and fall, we worked with MARL Technologies to redevelop their website. The project was fairly involved as the company has many custom products and services and the website required a formalization of their offering. (Not that it was not formalized before, but it's custom designed drilling and construction equipment so there are many people and departments involved.)

Our team, together with Jaqueline Innes, Extraordinary Marketing Human, developed a new tagline — "Exceeding  Drilling Expectations, Daily" — and photographed some equipment on site. The site launch happened prior to MARL heading to Vegas where they showed off their website and products at an industry tradeshow. We supported the event with a display and provided some creative for a VIP client evening.  

 

Rides For Smiles

Smiles Everyone, Smiles!

Every year our long time client Dr. Sunny Leong has an event — a signature event — for patients, friends and staff at Galaxyland at WEM. It's a fun get-together that helps him raise a little money for his dental charity work overseas, and spread a good time to all. 

This year we formalized the look of the event, creating a primary graphic showing the fun, and developing some pop-up displays for the event location and some posters for his offices.

Shameless Plug: If you are looking for a great smile, Dr. Sunny Leong is the man to see.